Friday, February 15, 2013

Dating Apps: They?re A Sausage-Fest, Flurry Finds

Gender Distribution-resized-600Like a terrible San Francisco tech party in a poorly lit SOMA bar filled with awkward khaki- or T-shirt clad guys, men outnumber women by almost 2:1 in dating apps, mobile analytics startup Flurry found. They ran an analysis on the 20 top dating apps, which had about 17 million active users and 2.1 billion sessions last month. Dating apps have taken a longer time to mature on Android and iOS, but the category is undergoing a Renaissance of sorts with new apps like OKCupid’s Crazy Blind Date and Tinder, which helps you find potential romantic interests nearby. There are skeptics though. TechCrunch’s Gregory Ferenstein opined today on how most dating services are terrible for finding you love. Anyway, back to the study.?The best quote from it is definitely this one: “Women wishing to further stack the odds in their favor may wish to download an Android dating app,” said?Mary Ellen Gordon, a data scientist who is Flurry’s director for industry insights and analysis. Oh yes. If you’re younger, you might want to go Android as well, because the platform skews younger and has more people likely to be under the age of 25. Flurry found that people usually open dating apps about eight times a week and use them for 71 seconds on average. Apps for gay men like Grindr and Scruff see even more activity. Users of apps for gay men open them 22 times a week for 96 seconds on average.

Source: http://feedproxy.google.com/~r/Techcrunch/~3/y0LhpDF_LSc/

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